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Genie decided to obtain a partner who had the same values because of the economic slump during the beginning of the 2000s, when they partnered with Terex. This company has a history obtaining machine manufacturers across the globe who proved to be a good business match. Genie Industries was sold in the year 2002 and became a part of Terex Corporation.
In the initial years after the sale, it was decided to maintain the Genie brand name within the Terex Aerial Work Platforms or AWP segment of Terex, because of the name's solid reputation within the marketplace. Thus, all Genie machinery continue to be marketed under the Genie brand name.
The company takes great pride in listening and taking advise from their clients. Genie has always been continually devoted to improving the quality and efficiency in addition to minimizing wastes. Even long after the sale has been closed, the company focuses on providing outstanding support. These are the very work disciplines that have made Genie a trusted brand over the last decades and continue to keep their reputation for top-of-the-line and quality machines.
Genie's DC and Bi-Energy machines are emission-free, quiet equipment capable of working in delicate work environments. Where the machinery needs to be driven significant distances, such as within industrial situations, the Genie bi-energy system combines the benefits of a 48V DC machinery together with the power of a diesel-powered generator.
P.A. Fisker, the founder of Nilfisk-Advance, was actually an electrical engineer who really loved working with electrical motors. Starting the company in 1906, he started to produce motors to be able to drive coffee grinders, drills, fans and machine tools. Mr. Fisker's dream from the beginning was to own an international business marketing products worldwide.
